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What is Design Thinking?

Human centered design (design thinking) is “an approach to problem-solving commonly used in design and management frameworks that develops solutions to problems by involving the human perspective in all steps of the problem-solving process. Human involvement typically takes place in observing the problem within context, brainstorming, conceptualizing, developing, and implementing the solution.”

Helping You to Build a DXP Roadmap

Our team of experienced consultants can help your team through the process of building a roadmap for your DXP projects in our Design Thinking Workshop and help you answer the following questions.

  • What are the things we are doing right around:
    • Our digital presence and its presentation
    • Customer experience and usability
    • How we organize and share content
  • What technologies are we currently using and what processes are we using to attract, convert and create customer advocates?
  • How are we measuring the results? How do we define success?
  • Where can we improve? Where do we want to be?
    • Are we providing the right personalized experience to our customers?

If you’re interested in the benefits of Design Thinking applied to your DXP solution then send us a request using the form on this page and our team will be in touch with you!