CMSWire Sitecore Migration
Building a scalable publishing platform with
advanced search capabilities to deliver relevant content.
CMSWire had outgrown its original blog platform and was looking for an enterprise level CMS that could schedule publishing of around 250 articles a month, manage an editorial workflow for articles, events, and white papers, and integrate with Marketo marketing automation.
Sitecore + Coveo were the winning combination for a scalable digital experience platform. With Coveo’s AI Search we were able to create resource directory for all research and white paper assets. Metadata is seamlessly leveraged to provide an intuitive, faceted menu. The assets are integrated with Marketo landing pages and Google Analytics campaigns. We implemented a robust tagging system which generates the majority of content displaying in content blocks and menus sitewide.
Content migration planning was a big focus, with 18,000 articles and metadata to map from the legacy platform to Sitecore. We customized Sitecore’s standard URL processing system to preserve the original URL’s of existing articles. With hundreds of author profiles, tags, categories, and other metadata we needed to plan migration entirely with automated scripts.
- We migrated over 18,000 articles
- We preserved the URL of each legacy article
CMSWire.com, published by Simpler Media Group, Inc., is read by over 3 million influential digital and marketing executives a month with a focus on digital customer experience, the modern digital workplace, and the latest big data and information management practices.